Last year, I had the opportunity to travel to Israel with a group to help rebuild one of the kibbutzim that had been destroyed during the horrific attacks of October 7th. It was a powerful and heavy experience.
During our stay, we spent some time in Tel Aviv for meetings, and it was in one of these meetings that took me by surprise…
As we stepped off the elevator at one of Israel’s largest banks, I saw a striking piece of art hanging on the wall. It was a photograph of the kibbutz we had been helping to rebuild. But this wasn’t just any photograph—it was layered with an iron sculpture, representing the family that had been tragically murdered in the attack.
It stuck with me…
Fast forward…
I found myself at the United Nations in New York, attending an exhibition hosted by Orna, the Israeli artist whose work I had seen before. Orna’s exhibition was dedicated to commemorating the events and the lives lost on that fateful day of October 7th. My friend Pete and I were invited to attend, and so off we went.
Standing there at the UN, I was once again struck by the emotional depth of Orna’s pieces. Each work of art seemed to echo the anguish, resilience, and collective memory of the people who had suffered, and yet, each piece was also a testament to their enduring spirit.
Here is some of her work from that exhibition..
It was at that moment that Orna and I began to talk. As we were chatting, I discovered something deeply personal: like me, her family had roots in Poland and had survived the Holocaust. We had a shared history that spanned generations and continents. The conversation shifted to her family’s story, and she began to show me more of her work—a collection of pieces that she had created to honor their memory.
And then, I saw it. A photograph in her book of men wearing hats…
Hats that reminded me of my grandfather.
The kind of hats he used to wear.
For all I knew, one of those men could have been a relative of mine.
Rewind….
My family and I established The Reich Family Holocaust Education Program at the University of Wisconsin’s Hillel. Our goal was simple: to ensure that future generations understand their past in order to build a better future. As we discussed the endowment, the idea emerged to include a piece of thought-provoking art in the building—something that would inspire students to reflect on their own heritage, their own stories, and the stories of those who came before them.
And here I was, standing at the United Nations, looking at Orna’s powerful work, thinking about that idea. I turned to her and asked..
“Orna, what do you think about hanging one of your pieces at the University of Wisconsin?”
Last week…
We hung one of Orna’s pieces—a striking sculpture of iron hats—in the main lobby of the UW-Hillel building. The hats are a symbol, not just of the past, but of resilience, memory, and the future. They are a reminder that, even in the face of destruction, we build. We teach. We carry the light forward and ensure our resolve is as strong as iron.
Last night, we hosted an event at my house to share what we have learned on our recent trip to Israel and the plight of the Jewish people, what we are doing to combat antisemitism, and kick off “The Path to the Future” fundraising for The Reich Hebrew Academy.
We were joined by good friends including Emily Austin and Joe Teplow who shared their experiences over the past few months.
The full speech I gave is below.
If you’d like to help make this a reality, please donate here.
**** The speech ****
I’ve spent most of the months since October 7th, learning, engaging, and assessing for my own eyes, what’s really going on and where we go from here.
I helped organize one of the first screenings of the October 7th footage in New York City outside of the UN. We got permission to do this from the Israeli government because they believed, as we did, that if we positioned a video of massacres against “humans” instead of Jews, it wouldn’t be so political and would get more viewership. Leandro is here with us. He helped coordinate that viewing.
I went to Israel to bear witness, see the site of the massacres, meet with family members of the deceased and hostages, and help rebuild Kibbutz Reim, which is where the Nova festival was. With IDF artillery firing off every fifteen minutes or so, and only a few kilometers from the Gaza border, we met up with 4 childhood friends from the Kibbutz to take on a rebuilding effort. The goal was to build a communal wine center to catalyze community and get people back south. It was actually the first time since 10/7 that people moved back home. I remember a young mother pushing her stroller with her baby in it, with either side of the street made up of burnt, bullet-ridden, homes. Some of which were used by Hamas to rape some of the women from Nova, right before Hamas killed them. That was probably the first stroller at the kibbutz since October 7th. One of the friends they were doing this for, the rebuilding effort, was the 5th friend of the group. They thought he was being held hostage the whole time and believed like many of us, with enough pressure and advocacy, we could get him and other hostages home. Well, just two weeks ago we learned that he wasn’t held hostage but was murdered on the seventh. It’s just taken months to identify him. Can you imagine what must be done to a person so that it becomes impossible to identify them for months? Dolev leaves behind his wife Segal and four children. My friend Josh, who is with us today, is going back to Dolev’s Kibbutz in a few weeks to continue the revitalization efforts with Dolev’s friends and family.
I’ve met with leaders here in the US, like the CEO of the ADL, Hillel International, my fellow board members at UW-Hillel Wisconsin, and the new incoming CEO of AIPAC to understand in greater detail some of the domestic issues we are having. None of this will surprise you. Hate crimes have increased by over 500% since October 7th. If you’ve paid any attention to social media or the congressional hearings at all you’ll see with your own eyes the assault Jewish college kids are under, especially at Ivy League compasses when “context” is required to figure out if genocide against Jews is acceptable or not. Could you imagine being in school as one of these students right now? If I told you “the era of extreme Jewish intellectualism is now at an end” you wouldn’t be able to tell me if that was a history teacher at Harvard or Colombia or Joseph Goebbels in 1933 in Berlin’s Opera Square. Hint, it was not the teachers.
And in two days, I’ll be heading back to Israel on a delegation to meet with President Herzog and members of Knesset in Jerusalem. On my way there, I’ll be checking a bag on the plane with 4 drones and giving them to an IDF soldier upon arrival so they can increase their eyes and ears in the north in preparation for what will likely be another front against Hezbollah. And by the way, two days ago operational plans for an offensive in Lebanon were approved and validated by the IDF generals.
These are just a few things I’ve been a part of but I just share this to give you a sense of the recent perspective I have.
Of everything though, there was one moment that still reverberates loudest in my mind. It’s part of the reason you are all here today.
On our trip to Israel, we met with Ari Shavit at a VC’s office in Tel Aviv. Ari is an Israeli reporter and writer. He was a senior correspondent at the left-of-center Israeli newspaper Haaretz is the author of the 2013 New York Times Best Seller My Promised Land: The Triumph and Tragedy of Israel. He was describing his view on the war and the four parts or phases going on now.
In the first phase, which the entire world is fixated on, we see the war between Israel vs. Hamas. This is the loudest flashpoint and the one that most easily personifies the David vs Goliath where the almighty Israel, far outpowers the tiny and incapable Palestinian people.
In the second phase, one that gets much less attention is the broader conflict. It’s not just Israel vs Hamas, but Israel and the West vs Iran, Hamas, Hezbollah, Syria and Yemen, with all of them firing rockets into Israel. And if there was ever any doubt of Iran’s involvement, we all saw it with our own eyes on the evening of April 13th when Iran launched a drone and missile attack on Israel consisting of over 200 rockets and drones.
Even now, there are over 100,000 people from northern Israel who are displaced from their homes due to the ongoing assault by Hezbollah in the north.
And even worse, in the third phase, we see that we are in a new Cold War between Israel, US, Ukraine, Taiwan on one side and Russia, Iran, and China on the other side. And if you’re not sure these things are connected just think, Iran has been providing drones to Russia while the US is providing drones to Ukraine. And just two weeks ago China launched military drills around Taiwan. Taiwan, the place responsible for the majority of the world’s precision chips used for precision weapons, at a time when the world’s greatest superpowers are quickly depleting their stockpiles in Ukraine and the Middle East. These things are all connected and the hot wars are indeed getting hotter.
And then there is the fourth phase. The most important phase. The ideological information war and its most important target: America.
Sinwars aim is to make Israel another South Vietnam. For anyone who remembers that time, you may recall that the way the guerrilla warriors won the Vietnam War was not through rice fields but through the American public. It was the visual carnage that swayed political decisions much like how we see dead babies and demolished buildings in Gaza all over media. I get it. It’s painful to look at. Even for me, a Jewish, first responder, who knows exactly what’s happening, it’s still horrible to look at.
But the thing that left me the greatest impression is this..
Ari said,..
“I’m not afraid of losing the war in Gaza. But I am afraid of losing the war in Boston.”
And I thought, and knew, but didn’t say..
We are losing…
In Boston, in California, in New York, in London..in New Jersey.
If you spend any time on social media or on media in general, it’s easy to feel this way.
The protests, the hate crimes, the congressional hearings.
Two weeks ago right here in New Brunswick, a Jewish group of students were omitted from a NJ school yearbook photo, replaced with Muslim students. Could you imagine the outrage if that happened to black kids? Asian kids? Gay kids?
And sticking with New Jersey for another moment..
In April, Students at Rutgers voted overwhelmingly to call on the administration to divest from companies and organizations that do business in Israel and to end a partnership with Tel Aviv University. With 8,000 students out of the 44,000 enrolled at Rutgers’ New Brunswick campus voting, 80% of participating students said the university should “divest its endowment fund from companies and organizations that profit from, engage in, or contribute to the government of Israel’s human rights violations.”
I could go on, but these are just two of many examples of the assault on our schools.
You’ve all seen instances like this and more.
Today. In the United States of America. In 2024.
And this was not by accident.
This hot war in the Middle East has been in the works for years, with an information war taking place right beneath our feet, hiding in plain sight and is the set up for what we are seeing now. It’s been taking place for decades and is still happening now.
Did you know for over a decade, American universities have been the recipients of financial gifts from special interest groups? Here are just a few of my favorites:
Since 2012:
The Palestinian Authority has given over $1 million to American Universities
Syria: $1.3mm
Pakistan: $6.4mm
Lebanon: $21mm
Iraq: $45mm
Russia: $141mm
Saudi Arabia: $1.5 billion
China: $1.7 billion
And my favorite, Qatar, the place that Hamas leadership calls home and lives comfortably while dictating orders to Sinwar and Hamas in Gaza, $3.2 billion.
In the last 9 Years, US Universities Accepted Gifts totaling $19 Billion From Authoritarian Countries like these including, of course, Qatar, China, Saudi Arabia.
And when you mix in state-owned and operated technology platforms like TikTok, yes, it is state owned by China and it is being manipulated by China, you have the perfect storm and tailwinds for an all-out information war against our youth and Western society as a whole.
Our adversaries know this.
The battle for hearts and minds is the most important aspect of this war and any war throughout history. It’s why the Nazis had the role of “chief propaganda officer” with Goebbels, and why the term “Pallywood” makes its rounds on social media. Our enemies know that if they can brainwash the youth, in just a few years time, they will be our doctors, or lawyers, our police officers, and our elected officials.
Actually, I was with the new CEO of AIPAC yesterday and he corrected me. He said it’s worse. Not just a few years but things could be much worse as soon as next year given the escalation in political battlegrounds with candidates far worse than Ilan Ohmer or AOC.
And if you don’t believe me, consider that my friend Lenny Wilf just last week told me that his father, a holocaust survivor, would always say..
In 1929, the best place in the world for Jews was Germany.
Or Jonathan Greenblatt, CEO of the ADL told me, his father-in-law lived the greatest, most prosperous life until he had to flee…Iran.
“It could happen here.” That’s the title of Jonathan’s book. And he’s right.
But there is good news.
And there is a path forward..
Information, education, and truth is the best disinfectant against lies and it’s the best way to bring light into the darkness.
We know how to do that. We know how to educate. And we know how to turn education into world-changing moments and milestones.
As of 2023, at least 214 Jews or people with at least one Jewish parent have won the Nobel Prize or the Nobel Memorial Prize in Economic Sciences, representing 22% of all recipients. This is despite Jews making up only 0.2% of the world’s population. In simple terms, the Jewish share of winners is 110 times greater than their proportion of the world’s population.
Or, consider the economic growth that has come out of the tiny jewish State of Israel. Israel ranks #7 in the world for creating the most unicorns or billion-dollar plus companies, has more than 100 companies listed on US exchanges, with a combined market cap of more than $150 billion, and has the fourth most companies listed on the Nasdaq after the United States, Canada, and China. There is a reason Israel is called the Startup Nation.
Or lastly, let us consider one more example in another moment in time. In 1852, New York City, Jews faced discrimination and were often not welcomed at hospitals. Jewish philanthropists got together and founded Mount Sinai, as a safe haven and medical facility for their community. Today, Mount Sinai is one of the leading healthcare institutions in the world, serving all citizens, of all religions, ethnicities and backgrounds. It’s is a shining example of “Tikkun Olam” and a playbook for building institutions that simply make the world a better place while simultaneously taking care of our own.
It’s this ethos that has allowed me to host all of you here, in this wonderful home.
Because being educated, being ethical, being moral, and being good, is how we as Jews have thrived, and more importantly, it is how we’ve survived.
And so I’ll leave you with a quote from Mark Twain, who attempted to figure this out in 1897, well before modern-day Israel existed.
He said..
“If the statistics are right, the Jews constitute but one quarter of one percent of the human race. It suggests a nebulous puff of star dust lost in the blaze of the Milky Way. Properly, the Jew ought hardly to be heard of, but he is heard of, has always been heard of. He is as prominent on the planet as any other people, and his importance is extravagantly out of proportion to the smallness of his bulk.
His contributions to the world’s list of great names in literature, science, art, music, finance, medicine and abstruse learning are also very out of proportion to the weakness of his numbers. He has made a marvelous fight in this world in all ages; and has done it with his hands tied behind him. He could be vain of himself and be excused for it. The Egyptians, the Babylonians and the Persians rose, filled the planet with sound and splendor, then faded to dream-stuff and passed away; the Greeks and Romans followed and made a vast noise, and they were gone; other people have sprung up and held their torch high for a time but it burned out, and they sit in twilight now, and have vanished.
The Jew saw them all, survived them all, and is now what he always was, exhibiting no decadence, no infirmities of age, no weakening of his parts, no slowing of his energies, no dulling of his alert but aggressive mind. All things are mortal but the Jews; all other forces pass, but he remains. What is the secret of his immortality? “
Well, I’ll tell you that secret…
When our enemies teach their kids to praise death, we teach our kids to praise life. And to live good, educated, loving, fulfilling lives. That’s what The Hebrew Academy has done for me, continues to do for others, and hopefully with your help, will continue to do for years to come.
Together, we can and we must continue to invest deeply in the next generation to ensure our collective legacy and story carries on.
Ldor v’dor.
From generation to generation.
That’s the secret.
Thank you
And here is the original announcement of the new school.
If you’d like to help make this a reality, please donate here.
Last year we hosted an event to help raise money for the cancer services & programs at the future Vogel Medical Campus in Tinton Falls, NJ. It’s called Power of Pink. The event was a blast, and more importantly, we were able to help raise the most money ever for the cause from this event.
You can see some clips from last year in the video below.
We decided to host the event again this year. Event details here.
These are powerful and mission critical to fighting any info war. And clearly, we are in one.
I remember when Steven Spielberg document testimony from my grandparents and their stories from the Holocaust, and so thankful he did.
We need more of it..
That’s what I’m excited to support Wendy Sachs and Debra Messing and the rest of their team in producing a piece that will detail and document this antisemitic disease that’s beginning to rot away our society.
In any society, antisemitism is the canary in the coal mine for a deep, uglier reality. It needs to be exposed because light is the best antidote for darkness.
Interviews will include some of the most active and vocal voices like Noa Tishby, Kirsten Gillibrand, Michael Rapaport, Dan Senor, Einat Wilf, Hillel Neuer, Sheryl Sandberg and more
There’s lots more to do but this is just another initiative of many that’s needed.
EXCLUSIVE: Actress, producer, and activist, Debra Messing, has signed on to executive produce the feature documentary, Primal Fear about the explosion of antisemitism on college campuses, on social media, and in the streets since October 7, 2023, when Hamas attacked Israel. Wendy Sachs, the co-director and producer of SURGE, is directing the film and will also serve as an executive producer.
It’s kind of hard to imagine anyone smiling in a terrorized home where your friends and family were murdered or kidnapped.
And knowing some of those family members are still being held hostage in unimaginable circumstances.
Or hearing stories about being the very first tank into Gaza, knowing full well you’re unlikely to make it out alive, and that many of your friends did not.
The stories are endless.
But there we were..
For the first time since 10/7, some people from Kibbutz Reim, one of the places closest to the border and attacked, came home to begin the new process of rebuilding.
They heard about @ryanjdaniels and @avivlazar3 crazy idea to get a crew together from the US and Israel to come south and start the rebuilding effort with them.
So we went..
And others joined..
And together we did what we’ve always done and will continue to do:
Some call it “Tikkun olam”
A Jewish concept that refers to actions intended to improve and repair the world.
But for us, it was about new and old friends..
And letting them know, they are not alone.
And this antisemitic, hate-filled disease that’s emerged once again, will be destroyed and will be another chapter in our very long story.
Last year, my family and I decided to create an endowment at the University of Wisconsin with the following mission in mind:
Holocaust remembrance and education are important topics for Jewish and non-Jewish college students. Learning about the dangers of hatred and discrimination through Holocaust education is important to fighting intolerance and prejudice in today’s world. Studying the Holocaust provides opportunities to explore and inspire with stories of courage, adversity, and resilience.
Today, one out of every five kids think the Holocaust was a myth. These are the same kids tearing down American flags, tearing down posters of kidnapped children, assaulting police officers, and screaming “intifada” on the streets and in the halls of our cities and universities.
Some of these kids also believe the atrocities of 10/7 were justified or never happened.
“It’s like Uber but for paramedics and first responders. You gotta meet the founder, Eli”.
My friend Joe shared some version of this with me early last year. Shortly thereafter, I met with Eli and then my family decided to donate an ambucyle. It was an easy decision.
However, we wanted to take it a step further…
But first, quick context…When I was young, maybe six or so years old, I remember seeing these heroes on the ski mountain wearing red jackets, with white crosses, skiing around helping to save lives. I thought they were real-life superheroes. Twenty-plus years later I still try to make it to Vermont to volunteer as a member of Ski Patrol.
Back to Feb 2022…
I thought maybe we could recreate that feeling for kids to inspire a sense of wonder and adventure. We asked the United Hatzalah team if we could donate the bike at a school, with all the kids there. They were of course happy to do so. Little did we know the bikes would be in the field responding to the worst atrocity against Jews since the Holocaust.
The bike reads:
“Whoever saves one life, saves the world entire.”
And that’s the point: all it takes is one act and one person to change the world.
Maybe that will be you today… stepping up, getting out of your comfort zone, and doing even just one thing that can make a small but massive impact.
This week, my family and I were honored by my childhood school for the work we’ve done over the years to give back to the school and to the community.
I gave a speech and made another commitment.
Both are below…
**** The speech ****
Next week is Passover.
It’s a time in the Jewish tradition when we talk about how we escaped bondage, oppression, and persecution and were freed from slavery in Egypt.
Growing up every year, when my grandparents were around, we would go to their house for this holiday. I would sit next to my grandfather at the head of the table, watching him tell the story about how, we, as Jews, were freed from slavery.
As some of you may know, my grandparents were Holocaust survivors. And like the Jews from Egypt, my grandparents managed to survive their own Pharoah and discover freedom on a small farm in Toms River, New Jersey.
To sit next to my grandfather, and listen to him talk about Jews being persecuted and freed, thousands of years ago, was quite surreal to me.
Even in my eulogy about him, I remember remarking about how these moments felt like a window into the past, through his eyes and his narration of the Sedar, with his Yiddish accent.
At a young age, I could appreciate this relationship between Passover and the Holocaust. The Hebrew Academy certainly had a role to play in helping me understand these chapters of our past.
But I remember one year in particular.
I was sitting at the head of the table and my grandfather had a few more cups of wine than usual.
Out of nowhere, for the very first time in my life, he began to tell me stories about his experiences during the Holocaust.
These weren’t stories about the six million Jews.
These were stories about Sam. About his friends. About his siblings. About his parents. About his family.
About my family.
One story he told me was about the time when he was a prisoner of war, he went without eating his bread rations for a week, so he could sell those rations to enemy soldiers and bribe his way out of the camp to work as a carpenter, which he was not.
You could imagine the irony of listening to him tell me about the importance of bread and how it saved his life while starting at a matzah plate in the middle of the Sedar table.
These stories, and others like it that night were the first time that I really internalized the fact that he lost everything, yet, we were here.
We were free.
With everything.
We had opportunities he never had.
We have opportunities 6 million people, and their children and their grandchildren and their great-grandchildren never had.
This is something I think about every single day of my life.
“In every generation, every individual must feel as if he personally had come out of Egypt”
This visceral understanding gives me perspective and encourages me to make the most of this gift that each one of us has.
The gift of life.
Back at the Passover table, and after he shared his war stories, he then proceeded to give his young grandson some life lessons.
They were simple.
Work hard and go to school. Get a good education.
I think he understood that our kids are our future and that his kids and grandkids were his future.
I think he also understood how education played a central role in it all, especially when he himself was not able to pursue it due to the war.
This is something, as a parent myself, I now really understand but more importantly, it’s something I feel and connect with every time I look at my own kids, Michaela and Brayden.
It’s something my parents understood too when they sent me to school at The Hebrew Academy.
My grandparents and parents knew that if that little boy at the Sedar table worked hard in life and got a good education, he might be ok. And maybe, just maybe, he could help pay it forward and do the same for his family and for others.
And here we are.
I’ve worked hard, had a great upbringing thanks to my parents and The Hebrew Academy, had a little success and a lot of luck, and now recognize that it’s my turn to help ensure our Jewish family carries on for future generations.
That is why, tonight, I am excited to honor the memory of my grandparents, Sam and Betty, by rededicating my childhood school, formerly the Solomon Schechter Day School and currently The Hebrew Academy.
Moving forward, it will forever be known as “The Reich Hebrew Academy”.
I can truly think of no better way to express my love and appreciation for my grandparents and their legacy.
Today more than ever, this is especially important with the backdrop of what’s happening in Ukraine. Once again, people are fleeing Europe to save their lives as my grandparents did from their small towns in Poland years ago, which are now part of Ukraine.
This commitment ensures that my generation and future generations will be afforded the same opportunities that were afforded to me. Opportunities that were not afforded to my grandparents and millions of others.
So here’s my ask to all of you…
Please consider joining me and my family, Joe and Maxine Macnow, and recent others like David and Vanessa Wise, Randy and Laurie Pearlman, in stepping up in a big way and helping ensure this school gets built.
Joe, Maxine, and Yoti told me they had a dream about this project. As an entrepreneur, I too love to live in the clouds and try to invent the future.
And their dream is an amazing one where the past present and future exist concurrently. It’s an exciting vision and we would not be here without them.
Joe, Maxine, Yoti, thank you.
So please, help us make it a reality and help us ensure the path to the future is secured for our kids and future generations.
And now, I’d like to introduce you to the funnier, better-looking Reich, my brother Jeremy.
At 6:20am in a coffee shop you fully expect to hear things like, “Hi sir, what can I get for you today.” Instead I heard a loud car crash followed by a blood-soaked woman screaming at the top of her lungs…
“Help! Help! My boyfriend’s been shot. Help!”
All heads in the coffee shop turn towards the windows…
I got out of the Starbucks line and walked over to the glass door. Sure enough, there was a car up in smoke with a women franticly screaming for help. The bystanders all seemed confused and shell shocked. After all, who is getting shot at 6:20am on a Tuesday morning in the middle of San Francisco? I guess the tenderloin isn’t a great place after all.
I walked outside and checked the scene for safety.
“Where is the shooter?” I thought.
It was dark and hard to tell what was really happening, who was involved and who was not involved. You could see other people slowly approaching the car but people couldn’t comprehend what was really going on. After about 20 seconds of surveying the scene, I felt it was safe to approach the vehicle.
I walked over to the driver side of the car and sure enough, there he was. The boyfriend, completely soaked in blood, head to toe, slouched over his seatbelt with the airbag deployed a few inches from his face.
“Help. Get me out of here,” he said, in a soft voice. It probably had to do with the fact that he was shot at least 3 times in the chest which makes it difficult to breath.
I had one person call 911, another person take out their phone to give me some light with their flashlight, and another person go get napkins from the Starbucks. They all do their jobs and at least we get the ball rolling to help this guy.
The person with the napkins comes back. I take them from him and apply compression to his chest wounds. I try not to get blood on my hands, arms or clothes, but it’s somewhat unavoidable.
He was talking, which meant he had an airway open and he was breathing. He also had a shallow pulse which is not a great sign and he was quickly beginning to lose consciousness.
“Stay with me!” I said. “Help is on the way.”
I couldn’t move him and even if I could, I probably wouldn’t have. After all, he was reasonably stable and if I moved him, who knows if he would have turned for the worse. Not to mention, this guy was just in a major car crash and the car was totaled with the front left wheel and hood of the car destroyed. This means there could also be serious neck and back injuries too.
He loses consciousness twice and both times I think he is dead. Both times I yell at him to wake up and he does. And now given the massive amounts of blood loss, I’m expecting this guy to go into shock.
After a few minutes of this, more help arrives.
Finally.
The police show up first.
I ask for gloves and a knife and the officer hands them to me.
“Black latex gloves?” I thought. I’m used to white ones when I’m patrolling. I guess it goes with the police uniform.
I glove up to make sure blood doesn’t get all over my hands. I take the knife and begin to cut off his shirt. I still can’t really see the bullet wounds but I know they are there. I cut off his seatbelt to give me some more maneuverability around his body to treat the injuries.
A few minutes later the firefighters show up.
They help me rip off the driver’s side door and then things begin to move much quicker. At any incident I’ve ever been in, especially at Mount Snow, the best feeling in the world is when things are going really, really bad and you see more red coats coming to help, or in this case, more red fire trucks coming to the scene. It’s times like these when I’m thankful and grateful for my ski patrol training after all these years. But this one feels different. It is different.
With the door off and more hands and help, we were able to take the victim out of the car and lay him on the ground. We cut the rest of his shirt off and do a full body assessment to see what other injuries or bullet woulds, if any, there may be.
We flip him over to check his back.
No bullet holes…
Not good.
He begins to lose consciousness once again and once again I yell, “wake up, stay with us!”
The paramedics and ambulance arrives.
We tell them to hurry and get the stretcher, backboard and oxygen over as fast as possible. We load the victim up on the backboard, strap him in, get him on the stretcher and then finally into the ambulance. By the time we got him fully loaded into the ambulance, he was still alive which is the best I could have hoped for.
The ambulance doors shut and the truck drives away.
My mind starts to race..
“Did I miss anything? Was there more I could have done? Is he still alive? Where is the shooter?”
I ask the firefighters for antiseptics and hydrogen peroxide to clean some blood of my arms and shoes. I wondered if this is how medics feel when they are in a battlefield.
I wonder if the blood will come off my shoes.
Yellow crime scene tape goes up.
The police take interviews.
I go back upstairs to take another shower. Those were certainly some of the stranger ‘shower thoughts’ I’ve ever had. I get out to dry off and get dressed for my day once again. I put on a clean version of my Troops t-shirt and head back downstairs to meet my team so we can head off to the Slack Frontiers conference.
Mark Suster wrote a great post yesterday called “Life is 10% How You Make It and 90% How you Take It” and it’s definitely worth a read for anyone doing the entrepreneurial thing.
He talks about how “happiness has to be a state of mind” and how “you need to constantly remind yourself to be happy whatever your life’s circumstances.”
I was thinking about this a lot over the past two days. The idea of “happiness” and what it really takes to be “happy” – a sort of corollary to Mark’s post. And I couldn’t help think about one of my most serious rescue incidents on Ski Patrol.
It was my first year “cut loose” on mount snow’s ski patrol, which meant I was able to go out on codes (which are reports of an injury or incident) and provide emergency medical care to guests. I didn’t have to shadow any of the seasoned ski patrollers. I had passed my certifications, was approved by senior patrollers to respond to codes, and was now ready to handle situations on my own.
It was Saturday. Sunny, blue skies, with a temp of about 35 degrees. I was wearing my new, fresh, red ski patrol jacket with a white cross on the back, had all my medical equipment in a pack strapped around my waist, and was sporting my new Burton snowboard. I decided to take a run down the front side of the mountain on the “Standard” trail (this ski trail runs directly under one of the main ski lifts). About half way down the trail and towards the top of the ski lift, I approached a group of people huddling around what seemed to be a small person laying on the ground. I quickly sped up on my snowboard and as I got closer, I could see that there was a person in a blue jacket performing CPR on a young boy who was about 12 years old. There were about 10 other people huddling around the boy and meanwhile, there were hundreds of people passing above us from the chairlift, with their eyes now peeled on the ski patroller and the boy on the ground.
The person in the blue jacket quickly identified himself as a doctor (ironically enough, many doctors are never fully trained as first responders and never get experience with emergency situations. This doctor was one of them). Witnesses told me the boy tried jumping off of a log unsuccessfully, fell back, and hit his head on the log. He was not wearing a helmet, became unconscious and stopped breathing.
Within seconds of my arrival, the boy began breathing again but was still unconscious. I performed a quick assessment, took his vitals and stabilized his neck. I radioed in (as a code 3 – the most serious of codes) for additional personnel and equipment, specifically needing a backboard, neck collars, oxygen, and suction (in case the boy started to throw up while still unconscious). I requested a helicopter to transport him to a hospital and within minutes, a helicopter was put in the air en route to the mount snow airport.
About 1 minute after I called for extra hands and equipment, 3 more patrollers were on the scene helping me package, stabilize and transport the boy off the hill. We put him in a sled and I quickly snowboarded him down the mountain and into the doctor’s office. As soon as we got him off the mountain, we put him in an ambulance that was already waiting for us, shut the doors, and watched the ambulance take off to meet the helicopter for transport.
The boy’s fate was now out of my control. I had no idea what was going to happen to him and didn’t know if my actions helped or hurt his chances of survival. That night was tough for me and I can’t imagine how tough it must have been for his parents.
The next day, I returned to the mountain to patrol and at about 1:00pm I got a phone call at the summit rescue building.
It was the doctor who treated the boy on his way out with the ambulance. He said that the boy had suffered major head trauma and that his fate could have gone either way, but as a result of my actions and that of my team, the boy was going to be ok.
I realized at that moment that true happiness comes from helping others. The bigger impact you make on someone else’s life, the happier you will be, and the happier they will be.