entrustet Archive

Acquisition Breathes Life Into Emerging Digital Death Industry

This post originally appeared on Forbes.com. Nathan Lustig and Jesse Davis are the cofounders of Entrustet, a company that helps you access, transfer and delete your digital assets when you die. The company was acquired by SecureSafe, a the market leader in secure online storage and digital inheritance. Entrustet is Lustig and Davis’ second company that has been acquired. I caught up with them today to ask them …

Badgers Building Startup Businesses in Madison, WI

Image by Wisconsin Historical Images via Flickr Madison, Wisconsin could very well be the next hub for startup businesses. When I was in school in Madison, I watched companies like Microsoft and Google open offices on campus in order to tap into the vast pool of engineering talent. The thing is, Madison goes beyond engineering and has very bright, motivated people looking to build the …