Monthly Archive: June 2010

Alyssa Milano, Star Wars and The “Rainbow Swan” Effect

Black Swans, Purple Cows, colorful animals.. The idea that something big and unexpected could happen without notice is a joke. At this point in time, if you don’t expect big and unexpected things to happen without notice, then you aren’t really paying attention in the first place. This is why I don’t understand big banks, agency ratings and their financial models (besides the fact that …

“Premium Content” is the wrong name – will be called “Niche Content”

Image by neonihil via Flickr This week was internet week. I listened to a lot of media companies talk about “Premium Content” but I’m not sure that this is the right vernacular anymore. Large media companies establish businesses on the basis that they can create an entire line of “premium content.” Information that is assembled, curated, and distributed with a stamp of approval – that …